5/5/2005

Now Tadanobu Asano is one of my favorite japanese actor. He began his career as a young tortured kid who make schoolgirls all dizzy because he’s so mysterious and cool and went on to drink as much beer as he could, grow long and greasy hair and sing in a noise band. Also he’s doing comercials for beer, where he only drinks and smile. Now he’s officially kimoi (nauseating) with every girl in the country. Take that in the nose Johnny Depp, that’s how you destroy a hearthrob image.
Susumu Terajima is also another of my favourite. The guy’s born with a yakuza ’s face.His parents are scared of him and when he asks for change at a convenience store, the cashier just shit their pants. That guy is also everywhere. He plays in everything, drama, tv shows, movies you name it, Terajima doesn’t stop. He’ll play anything mind you. He’ll play a good father as well as a dirty scumbag rapist or a guitar player or some carrots, he doesn’t give a shit.
Those two were supposed to meet at some point in their career. The Kirin can coffee brand Fire made it happen. The campaign is called okanemochikyoudai which roughly translate as the rich brothers or rather the brothers who have gold, the product being a can coffee named Goldrush.
Those are truly stupid commercials. It’s like the guys from Kirin went to see Asano and Terajima and told them “Do whatever the fuck you want,we’ll film it, and don’t forget to say Fire goldrush from time to time.”
The result is like watching two dead drunk hobos laughing and screaming FIRE GOLDRUSH all the way to the bank. Those guys rule. (the videos are in .asx)
Part 1
Part 2
Part 3
Part 4
Official website